Google Analytics 4 + Ceres
Connect Google Analytics 4 to Ceres — your AI Growth Officer — so its specialist agents work from your real Google Analytics 4 data. Track sessions, conversions, and funnel drop-off from your Google Analytics property.
What Ceres does with Google Analytics 4
Sessions, traffic sources, conversions, and funnel drop-off from your Google Analytics 4 property.
Ceres reads from Google Analytics 4 to inform its work. It does not write back to Google Analytics 4 — this connection is read-only.
What Ceres reads from Google Analytics 4
- Sessions and users — totals, trends, and new-vs-returning splits over the window you care about.
- Traffic sources and channels — which campaigns, referrals, and organic or paid channels actually bring people in.
- Conversions and key events — signups, purchases, and the custom events you've defined, attributed by source.
- Funnel and engagement — where visitors drop off, engagement rate, and time on page by landing page.
- Top landing and exit pages — which content pulls traffic in and which pages quietly leak it.
- Audience and geography — device, country, and segment breakdowns for the people who visit.
How Ceres uses Google Analytics 4
On every scheduled run, Ceres's specialist agents pull your GA4 data through a read-only connection and turn it into decisions instead of dashboards. Nothing is written back — Ceres only reads the metrics your property exposes.
The SEO Expert ties ranking work to the sessions and conversions a page actually earns; the Paid Ads Manager checks whether a campaign's traffic converts before it suggests scaling or cutting spend; the Market Research Lead watches funnel drop-off and channel shifts to surface what's working and what's quietly leaking. Every finding in your brief cites the GA4 number behind it, so you're reviewing evidence, not guesses.
Because the connection is read-only and runs on a cadence, you get a standing analyst that never forgets to check the numbers — without exporting reports yourself or granting anything write access to your property.
In practice
When a campaign spikes traffic but conversions stay flat, the Research agent flags the exact funnel step where visitors drop — read from your GA4 data — instead of you digging through reports.
Agents that use Google Analytics 4
Google Analytics 4 integration FAQ
- Does Ceres integrate with Google Analytics 4?
- Yes. Connect GA4 and Ceres reads sessions, traffic sources, conversions, and funnel data on a schedule, so its agents tie marketing work to what actually moves your numbers.
- What exactly does Ceres read from GA4?
- Sessions and users, traffic sources and channels, conversions and key events, funnel drop-off and engagement, your top landing and exit pages, and audience and geography breakdowns — whatever your property exposes. It reads the metrics; it doesn't change your setup.
- Is the GA4 connection read-only?
- Yes. Ceres reads your analytics to inform decisions and never writes to, edits, or changes your GA4 property in any way.
- Which Ceres agents use GA4 data?
- Mainly the SEO Expert (which pages earn sessions and conversions), the Paid Ads Manager (whether campaign traffic actually converts), and the Market Research Lead (funnel drop-off and channel shifts). The data flows into whichever specialist a decision depends on.
- How often does Ceres read my GA4 data?
- On each scheduled run of the agents that use it — so your briefings reflect recent performance rather than a one-time snapshot. You decide the cadence when you set up the schedule.
Put Google Analytics 4 to work with Ceres
Ceres is your AI Growth Officer plus the specialists you choose. 14-day free trial. From $19/month. Cancel anytime.