Instantly + Ceres
Connect Instantly to Ceres — your AI Growth Officer — so its specialist agents work from your real Instantly data. Run cold email campaigns and track their performance for outbound.
What Ceres does with Instantly
Cold-email campaign performance and reply rates from Instantly.
Set up cold-email campaigns and add leads in Instantly and, after your approval, activate them. No sequence goes live until you approve it.
What Ceres reads from Instantly
- Reply rate per cold-email campaign — how many delivered emails earned a real human reply
- Positive / qualified reply rate — the share of replies showing genuine interest versus objections and opt-outs
- Bounce rate and deliverability health — undeliverable sends, complaint rate, and sender-reputation signals that flag a failing list
- Open rate per campaign and sequence step (with the Apple Mail Privacy caveat that makes opens unreliable)
- Meetings-booked and other conversion outcomes tied back to the campaign that produced them
- Step-by-step sequence performance — which email in the sequence is carrying the replies and which is dead weight
- Per-campaign and per-lead-list status — which sequences are live, paused, or finished, and how each list is performing
How Ceres uses Instantly
Ceres connects to Instantly on a read-first schedule: your Sales Development Manager pulls cold-email performance — reply rate, positive-reply rate, bounce rate, open rate, deliverability health, and meetings booked — and grounds every observation in the underlying campaign numbers rather than a gut read. Instantly is also write-capable, but strictly on an approval gate: when the agent wants to set up a new cold-email campaign or add leads to a list, it proposes the work and waits. Nothing is activated until you approve it — there is no autonomous send mode, and no sequence ever goes live on its own.
The Sales Development Manager turns that data into outbound that actually lands. It watches reply and positive-reply rates per sequence to learn which messaging earns interest, flags campaigns drifting toward a bounce-rate or complaint problem before they burn your sending domains, and pinpoints the exact step in a sequence that's losing prospects. When it's time to act — a fresh campaign drafted in your voice, a vetted lead list staged, an underperformer rebuilt — it assembles the work inside Instantly and hands it to you as a proposal. You review the sequence and the leads; one click activates it; one click sends it back.
The honest value is a standing outbound capability that runs for you without ever taking the keys. Your cold-email numbers get read on a schedule, every recommendation arrives with the campaign metrics that justify it, and every live send is something you personally signed off on. You keep full control of who gets emailed and what they receive — Ceres does the analysis, the drafting, and the setup, and stops at your approval.
In practice
Reading which Instantly sequences actually earn replies, the Cold Email agent drafts new variants in your voice — tighter hooks, one ask — for you to review before they run.
Agents that use Instantly
Instantly integration FAQ
- Does Ceres integrate with Instantly?
- Yes. Ceres connects to your Instantly account to read cold-email campaign performance, and — on an approval gate — to set up campaigns and add leads that you activate. Your Sales Development Manager uses the connection to ground outbound work in real reply and deliverability data.
- What does Ceres read from Instantly?
- Your cold-email campaign performance: reply rate, positive/qualified reply rate, bounce rate, open rate, deliverability and sender-reputation health, meetings booked, and step-by-step sequence performance across your campaigns and lead lists.
- Can Ceres set up campaigns and add leads in Instantly?
- It can prepare them, but never on its own. Ceres drafts the campaign and stages the leads in Instantly and holds it for your explicit approval — no sequence goes live until you approve it. There is no autonomous send mode; you review every sequence before it activates.
- Which Ceres agents use Instantly?
- Your Sales Development Manager — the cold-email outbound specialist. It reads Instantly's performance data to refine messaging and targeting, then proposes any new campaign or lead list for your approval before it goes live.
- How often does Ceres read my Instantly data?
- On a recurring schedule, so reply rates, bounce rates, and deliverability health stay current. When a campaign starts drifting toward a bounce or complaint problem, your Sales Development Manager surfaces it with the numbers attached rather than waiting for you to go look.
- How do I connect Instantly?
- Connect Instantly once from your Ceres dashboard. After that, your Sales Development Manager reads your campaign performance automatically and prepares any new campaigns or lead additions for your one-click approval — nothing sends until you sign off.
Put Instantly to work with Ceres
Ceres is your AI Growth Officer plus the specialists you choose. 14-day free trial. From $19/month. Cancel anytime.